The study also found that global social networking brands continued to gain prominence in India during the year, with Orkut, Facebook, hi5, LinkedIn and MySpace each witnessing significant increases in visitation.
Indian software developers prefer Orkut
"Social networking continued to grow strongly in India this past year, with several of the top global brands carving out a more prominent position," said Will Hodgman, comScore executive vice president. "While there is certainly room for several players in the social networking space in India, the sites that have the right blend of having both a strong brand and cultural relevance will be best positioned for future growth."
Orkut tops list of social networking sites in India
Orkut reigned as the most visited social networking site in December 2008 with more than 12.8 million visitors, an increase of 81 percent from the previous year.
Orkut's audience was three times the size of its nearest competitor in the category. Facebook.com captured the #2 position with 4 million visitors, up 150 percent versus year ago, followed by local social networking site Bharatstudent.com with 3.3 million visitors (up 88 percent) and hi5.com with 2 million visitors (up 182 percent).
India favors social networking, with nearly half (48.9 percent) of all traffic going to social networks. The top 10 sites in India are as follows:
www.orkut.com
www.google.com
in.m.yahoo.com
www.peperonity.com
gallery.mobile9.com
www.mocospace.com
www.160by2.com
www.mobango.com
www.itsmy.com
www.indianrail.gov.in
"The mobile Web is also the social Web," said Jon von Tetzchner, Chief Executive Officer, Opera Software. "With social networks dominating Opera Mini's traffic, it is clear that people use their mobile browser as yet another communication tool on their phone. I find it reassuring to see that there is decreasing distinction between the types of Web content people use on the mobile device - it really is one Web, with people using whichever device they choose to connect to that Web."
Data in the report is based on aggregate and anonymous statistics from Opera Mini servers. All percentages are based on a snapshot of the Top 100 sites for each region.
Beyond providing a snapshot of worldwide browsing trends, Opera's "State of the Mobile Web" highlights the browsing trends in the ten countries where Opera Mini is most popular: the United States, Russia, China, Indonesia, India, United Kingdom, Germany, Poland, South Africa and Ukraine. Subsequent reports will include updates for these countries as well as different regions around the world.
0 comments: on "Top social networking sites in India"
Post a Comment